Business & Finance Club - Qatar: Dohaland yesterday launched its hospitality division and announced the appointment of Mandarin Oriental Hotel Group, to operate and manage a new luxury hotel and serviced apartments as part of the Musheireb-Heart of Doha development.

The new hotel, scheduled to open in 2014, will be the first hotel under the umbrella of Dohaland Hospitality. The new subsidiary will be headed by Abdul Aziz al-Emadi, a 20-year veteran of the hospitality industry.
Dohaland Hospitality’s aim will be to introduce unique hotel brands to Qatar, contributing to the development of tourism and hospitality industry in the country, and achieving the best in modern hospitality standards.
“Mandarin Oriental Hotel Group shares the same unwavering commitment to service excellence and quality that we at Dohaland endeavour to provide throughout all our projects, from master planning to delivery,” al-Emadi stated.
Mandarin Oriental, Doha, to be located within Musheireb, Dohaland’s flagship project, will feature 160 luxurious guestrooms including 44 suites as well as 95 serviced apartments. All guest rooms will display contemporary reinterpretation of traditional local influences together with a subtle oriental touch. Mandarin Oriental’s famed customer-centric and sophisticated in-room entertainment systems will also be a prominent feature.Other facilities will include an all-encompassing spa and a variety of restaurants, leisure options, and extensive meeting facilities including a ballroom, function rooms and an executive boardroom.
“Together with our partners at Dohaland, we have a vision to create a unique and prestigious luxury hotel that will form an important centrepiece of Musheireb,” Mandarin Oriental Hotel Group’s director of operations (Europe, Middle East & Africa), Christoph Mares said.
Mandarin Oriental Hotel Group has a fleet of 42 hotels in 27 countries, with 17 hotels in Asia, 14 in the Americas, and 12 in Europe and North Africa that are now under its management or in the development stage.
“Dohaland Hospitality shall be announcing more projects in the near future,” revealed al-Emadi who began his career in 1991 at Sheraton Doha Hotel & Resort as a management trainee and worked his way up to become director of sales and marketing.
He was also the general manager of Qatar’s first local hotel brand, Merweb Hotel, and the top luxurious resort in town, Sharq Village & Spa.
Before joining Dohaland, al-Emadi was the CEO of Barwa Hotels & Resorts, a subsidiary of Barwa Real Estate Company.
Construction on the QR20bn Musheireb signature project has already begun. Work is to be completed in five phases, the first due for completion by 2012, and the entire project to be completed by 2016.