LuLu, the region's largest hypermarket chain, is well-known for its national exhibitions that showcase different nations' cultures throughout the year and has commenced its annual 'World Food 2021' campaign throughout its Saudi Arabia shops from June 23 to July 6, 2021.

The two-week exhibition, a celebration of tastes and culture, brings together foodies, families, and friends in a gourmet experience of world cuisines from more than 25 nations, throughout all major hypermarkets.

During the campaign time, customers receive enormous in-store product deals and the chance to win prizes worth half a million Saudi riyals, including three Nissan Xtrail vehicles, SR100,000 in gift cards, 1,000 free trolley loads of products, and other thrilling prizes.

Many themes from throughout the world, such as Bake'athon, Pots and Pans, Tea House, Let's Meat-up, Smart Alternative, Delicatessen fest, Chappathi and Chai, Saudi Fruits Fest, Cafelicious, Biryani Fest, Dates and Nuts, Arabian Nights, Exploring Europe, Flavors of Asia, Thani naadan thattukada, Desi Dhaba, Food on Road and many more, are targeted towards different ethnicities and groups in World Food 2021.

Along with the culinary themes, a slew of other cooking competitions dubbed Super Chef is being held online, not just for housewives, but also for men and children.

“We have already been hosting it for more than 11 years now, but this is our largest celebration yet,” said Administration Manager Bashar Nasser Al Bisher. This year, we've gotten a lot of help from embassies, trade promotion councils, and community organizations.

Our goal is to provide our varied consumers with something unique, and a more enjoyable and interesting shopping experience.”

With 210 shops running globally, LuLu has always made the utmost efforts to deliver and preserve a supply of global items at the lowest prices.

When it comes to a larger range of foreign items, LuLu remains the preferred shopping destination in Saudi Arabia due to its great combination of high-quality offers and well-organized logistics system.